PRIVACY POLICY

UltraTech Cement Limited (“UltraTech”) is committed in respecting the privacy of every person who shares personal information with us, including their name, address, phone number, email address, date of birth, driving license, location and any other descriptive information that you may provide about yourself and/or that may be used to identify such individual (“Personal Information”) through the [Eye – to - Track] (“Platform”). Your privacy is important to us, and we strive to take reasonable care in the protection of the information we receive from you. You agree to be bound by this Privacy Policy (“Policy”).

The purpose of Policy, as amended from time to time, is to give you an understanding on how we intend to collect, store, transfer and use the Personal Information you provide to us via the Platform. The Policy may be subject to further changes. Upon updating the Policy, we may revise the ‘Updated’ date at the bottom of this Policy. We suggest that you regularly check this Policy available on the Platform to apprise yourself of any updates. Your continued engagement with us will imply your acceptance of such updates to this Policy.

This Policy is incorporated into and is subject to the Terms of Use, which can be accessed at [Terms of Use]. This Policy is applicable to all persons including the Users who use the Platform.

By providing us your Personal Information, you hereby: (i) consent to the collection, storage, use, disclosure, processing and transfer of such information (whether in India or outside); and (ii) represent that you have taken necessary consents from such persons on behalf of whom you have shared the information with us for the purposes as disclosed in this Policy. You are providing the information out of your free will. You have the option not to provide us the data or Personal Information sought to be collected if you do not agree with this Policy.

Further, you have the option to not provide your consent, or withdraw any consent given earlier, provided that the decision to not provide consent / withdrawal of the consent is communicated to us at [ultratech.care@adityabirla.com]. If you do not provide us Personal Information or withdraw the consent to provide us with any of your Personal Information at any point in time, we shall have the option not to provide the benefits for the purpose of which the said Personal Information was sought, including use of the Platform.

1. Personal Information Collection and Use

We respect your privacy and are committed to protecting the personal information you provide when using our app. Below is a detailed description of the types of personal information we may collect, how it is used, and how we protect it.

1.1. Types of Personal Information Collected

We collect personal information that you provide voluntarily when you use our app. This may include:

• 1.1.1. Account Information: Such as your name, phone number, licence number & licence expiry date when you register or sign in.
• 1.1.2. Device Information: Information about the device you use to access the app, such as device type, operating system, IP address, and app usage data.

1.2. How We Use Your Personal Information

We use the personal information we collect for the following purposes:

• 1.2.1. To provide and improve our services: We use your information to operate the app, customize your experience, and offer personalized content and recommendations.
• 1.2.2. To access and/or use Platform as defined in the Terms of Use.
• 1.2.3. To enable and track the transportation services including delivery of goods and delivery confirmation.
• 1.2.4. To communicate with you: To contact you via SMS, email and other modes of communication in relation to transportation services offered by you, communicate details, updates on Platform that may be of interest to you.
• 1.2.5. To enhance security and compliance: We may use your personal information to detect and prevent fraudulent activity and ensure the app meets legal and regulatory requirements.

1.3. Sharing Personal Information

We do not sell, rent, or trade your personal information to third parties. However, we may share your data with trusted third parties for specific purposes:

• 1.3.1. Service Providers: To share your information with our authorized service providers who perform certain business functions for us in relation to the Platform.
• 1.3.2. Legal Requirements: We may disclose personal information when required by law or in response to legal requests, such as subpoenas or court orders. To investigate, prevent, or take action regarding illegal activities, suspected fraud, violations of / on the Platform or as otherwise required by law.

1.4. Personal Information Data Retention

UltraTech shall not retain your Personal Information after the purposes for which it is sought (as detailed in this Policy) is served or as otherwise required under any other law for the time being in force. The Personal Information shared by you shall be used only for the purpose for which it is collected and, in the manner, agreed by you.

1.5. Data Security

The security of your Personal Information is important to us. We have adopted reasonable security practices and procedures compliant with SOC2 and ISO 27001, to ensure that the Personal Information collected is secure. We also use encryption to help protect your Personal Information against unauthorized access and disclosure. You agree that such measures are secure and adequate.

While we will endeavour to take all reasonable and appropriate steps to keep secure any information which we hold about you and prevent unauthorized access, you acknowledge that no electronic medium / security measure is 100% secure and that we cannot provide any absolute assurance regarding the security of your Personal Information submitted to us. We will not be liable in any way in relation to any breach of security or unintended loss or disclosure of information caused by any unauthorized access in relation to your Personal Information.

1.6. Your Rights and Control Over Personal Information

If you need to access to your Personal Information, update or correct your Personal Information for any reason, you may do so by writing to us at [ultratech.care@adityabirla.com], and your Personal Information will accordingly be updated / corrected on a real-time basis.

We encourage that you to update your Personal Information as and when there are any changes. You are further responsible to ensure that the Personal Information provided by you is true and accurate. We shall not be responsible for the authenticity of the Personal Information supplied by you and you shall indemnify and hold us harmless for relying on the Personal Information provided by you in case of your breach of this Policy and in case of any loss and/or damage suffered by us arising out of our use or reliance on the Personal Information provided by you.

In the event you wish to know the names and addresses of the third parties to whom your Personal Information has been disclosed, you may request us for such information by communicating to us at [ultratech.care@adityabirla.com]. We will make all reasonable efforts to revert to you within a reasonable period of time, with the information that you require.

2. Location Data Collection and Use

We may collect and access location data for the purpose of providing enhanced services and features to improve your experience. By using the Platform, your consent to the collection and use of your location data as described below.

2.1. Types of Location Data Collected

We may collect information about your precise or approximate location, which may include:

• 2.1.1. GPS location (when the app is actively in use).

2.2. Why We Collect Location Data

We use location data to provide the following features:

• 2.2.1. Location-based services: To provide directions, nearby recommendations, or location-specific content.
• 2.2.2. Improved user experience: To personalize features and services based on Your location.
• 2.2.3. Analytics and performance: To understand user behaviour and improve the functionality of the Platform.

2.3. How We Use Your Location Data

We will use Your location data only for the specific purposes outlined in this Policy. Your location data will not be shared with third parties for marketing or other unrelated purposes without your explicit consent. We shall use data solely for the following reasons:

• 2.3.1. To enable and track the transportation services including delivery of goods.
• 2.3.2. To detect and protect us against error, fraud and other criminal activity; enforce Our terms and conditions.
• 2.3.3. To facilitate the Platform’s location-based report features.

2.4. Location Data Retention

Your location data will be retained only for as long as it is necessary to fulfil the purposes stated in this Policy., Your data will be securely deleted, or anonymized if needed for ongoing data analytics, once the purpose is exhausted.

2.5. Your Control Over Location Data

You can manage the location tracking settings on your device at any time:

• 2.5.1. You can disable location services through your device settings, though this may limit some features of the Platform.
• 2.5.2. You can also opt out of location-based notifications and services at any time.

2.6. Data Security

We take reasonable precautions to protect your location data and ensure its confidentiality. However, no method of electronic storage or transmission is completely secure, so we cannot guarantee absolute security.

3. Data Retention

In the event UltraTech is storing your Personal Information, it will retain your Personal Information as long as you carry out the transportation and delivery services for UltraTech and/or as may be statutorily required to be maintained as per applicable law/ or arising out of legitimate purposes. UltraTech shall take reasonable steps to destroy or permanently de-identify Personal Data that is no longer needed, including with third party vendors engaged by it.

4. Grievance Officer

In terms of the Information Technology (Intermediaries Guidelines) Rules, 2011 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, any grievance or complaint or any discrepancies may be intimated to [ultratech.care@adityabirla.com].

We will endeavour to respond within an appropriate timeframe.

5. Contact Us

We can address any questions, comments and concerns about our online privacy practices and policy. Please write to [ultratech.care@adityabirla.com].